| （School of Physical Education，Shandong University，Jinan 250061，China） Abstract: By analyzing the sport industrial structure in China, the author found that the sport industrial structure in China is irrational, unable to adapt to the current need for the development of the sport industry, which mainly em-body in the followings: the sports fitness and leisure industry and sport organization management fail to become leading industries; the sport agency industry and sport training industry are relatively weak; no benign interaction has been formed and no coordinated development has been realized between subsidiary industries. According to theories about industrial structure optimization, the author put forward the following suggestions: carry out sport industrial structure optimization at the right time and according to national conditions; do a good job in planning industrial structure optimization; perfect policies and regulations; develop the fitness and leisure industry; promote the organization management industry; make the sport supplies industry powerful; boost the benign interaction be-tween industries; plan the coordinated development between regions.
Key words: sport industry；industrial structure；China |
