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 : : 期刊全文 : : |
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深圳市健身俱乐部现状及发展建议
陈爱民， 余卫平， 董伦红 |
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浏览次数 3439 
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（深圳职业技术学院 体育部，广东 深圳518055）
摘要：对深圳市15家健身俱乐部发展现状进行问卷调查和访谈，结果表明深圳健身俱乐部指导员队伍学历程度较高；开展的健身项目多样，深受会员欢迎；会员多来自白领阶层而且参与健身意识较强。建议提高健身指导员专业素质和服务意识，增加运动营养师，整合俱乐部收费与经济发展水平，做到场地设备高档化、价格合理平民化，以满足大众健身需要。
关键词：健身俱乐部； 体育指导员；体育产业； 深圳市
中图分类号：G81217文献标识码：A文章编号：1006-7116(2006)04-0044-03 |
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Investigation on the current situation of fitness club in Shenzhen and suggestions for its future development
CHEN Aimin, YU Weiping, DONG Lunhong |
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(Department of Physical Education,Shenzhen Polytechnic,Shenzhen 518055,China)
Abstract:It applied the research methods of questionnaire investigation and interviews,to analysis on development of 15 fitness clubs in Shenzhen.The results indicate that the structure for instructors of educational background is reasonable. The clubs have diversified into aerobics exercise are popular with the members. Therefore,The most of them come from White-collars class,have taken active part in bodybuilding.Finally,it was found that some measures should be done for promoting clubs development to satisfied mass bodybuilding in Shengzhen: (1)Improving their professional quality and service consciousness;(2)Adding exercise nutritionist in the club;(3)Adjust incomings of clubs to the consumption level of regions;(4)Making the club equipments top quality.
Key words:fitness club; sports instructor; sports industry; Shengzhen |
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